Game of Thrones – Bring Down the King
What a great teaser event for the new season of Game of Thrones in New Zealand. On a square in Auckland a statue of the much-hated King Joffrey was ...
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Who Cares?! – Helpless Machine
A vending machine that’s designed to raise awareness of domestic violence. That sounds pretty strange, doesn’t it? Still social organization Who Cares?! transformed this idea into a powerful concept in which ...
Spies Travel – Doing it for Denmark
Denmark has a bit of a problem – too few babies are being born. But research has shown that city holidays are fertile ground to increase the birth rate. ...
Polish Red Cross – Very Good Manners
This campaign by the Polish Red Cross is a simple but very clever concept to increase charitable donations. It uses restaurants’ placemats to inform diners that by laying their ...
Manchester United – Google+ Front Row
Manchester United is blessed with a worldwide fanbase. But if you live in India or China the Old Trafford stadium is half a world away. In the Google+ Front ...
IBM – Food Truck
For years now, IBM has been working to create a self-thinking computer that learns instead of being programmed. With the Food Truck the company found a way to show ...
Plan Nederland – TowerRun
The Dutch NGO Plan Nederland is raising money to give girls in third world countries a better future. To boost this campaign BrandBase organized a unique sponsor event in ...
Eneco – Toon® Bed & Breakfast
To showcase the advantages of its remote controlled e-thermostat called Toon® Dutch energy company Eneco came up with this pretty cool campaign. On unique hotspots across the Netherlands Eneco ...
Rubens House – IBeacon mobile app
Most museums offer rather old fashion audio tours for extra information about the art and the building. The Rubens House in Antwerp upgrades its visitor experience by breathing new ...
Lego – The Blind Art Project
Is it possible to really experience art when you can’t see? Munich’s Lenbachhaus museum and Lego teamed up for a unique series of projects for blind and visually impaired ...