The worlds most inspiring promotional & loyalty activation ideas

19 August 2011 |

Heineken – Vriesglas

Nothing tastes better than a cold beer at the end of a long and hot day. That’s why Heineken introduces the Vriesglas, a double-walled glass that instantly cools your ...

04 August 2011 |

Coca-Cola – Face Look

In this campaign Coca-Cola Israel mixes two social worlds that kids love: Facebook and summer events. The company hosted a range of summer activities where teenagers were able to ...

24 July 2011 |

Mountain Dew – Street Art Project

With this energetic viral Mountain Dew kicks off its Street Art Project. After liking the UK Facebook page fans are challenged to create a piece of street art in ...

11 July 2011 |

Doritos – The Dip Desperado

In this very cool mini spaghetti western Doritos UK tells the tragic story of dip desperado Esteban Ortega. The beautiful filmed short movie is a great way to lead ...

04 July 2011 |

Pringles – Crunch Band

Cool campaign that connects Pringles with the upcoming festival season. After downloading the Crunch Band app your smartphone turns into an instrument and you become an instant rock god. ...

01 July 2011 | Fastmovers

HomePlus – Virtual Subway Store

The rebranded supermarket chain HomePlus faced a tough challenge. Their mission was to attack market leader E-mart in In South Korea without opening many more stores. They came up ...

17 June 2011 |

Cerveza Norte – The Best Excuse Ever

Guys want to go to the bar with the boys, their girlfriends have other plans. Cerveza Norte translated this classic boy-girl fight in a brilliant campaign. For each donated ...

02 June 2011 |

McDonald's – Pick n Play

Check this great outdoor campaign for McDonalds in Stockholm. In Pick N’ Play passers-by can compete in a fun challenge on an interactive billboard, using their smartphones. By using ...

30 May 2011 |

Friskies – Games for Cats

Nice to see that pet food manufacturers try to activate their brand in modern ways. Friskies for example developed three iPad games for cats. If you look at this ...

18 May 2011 |

Cadbury – Share the Joy

Great feel-good campaign by Cadbury in New Zealand. The chocolate brand asked people to upload their personal sounds of happiness on the Share the Joy website. Based on these ...