When it comes to delivering parcels PostLogistics goes all the way. To emphasize its improved service the company came up with this fun advertising stunt. Thirty rolling parcels pursued ...
This fall the Dutch travellers’ association ANWB again informs bicyclists about the necessity of good lighting. Last year BrandBase introduced a series of cheerful activations starring the ANWB Light ...
This is one of the most creative and effective ideas we spotted this year. Nazi’s against Nazi’s is a campaign that tricks neo-Nazis into raising thousands of euros for ...
In advertising imitation is daily business. But what do you do when one of your competitor almost copies your ideas? Ignore them? Threaten them with lawyers? Or fight them ...
As SAIL’s main sponsor the Dutch ING bank attaches great value in ensuring that everyone can enjoy the largest nautical event in the world. With that in mind BrandBase ...
The last few years we were treated with some serious cool interactive billboard campaigns. But this marketing stunt for the tourism organization Graubünden Ferien really excels in creativity and ...
The monumental Shell headquarters building in The Hague will be renovated over the next few years. During this renovation the facade will be covered with a 2064 m2 photo ...
More than 30% of Argentineans suffer from high blood pressure caused by excessive salt consumption. Non-profit organization Fundación Favaloro tried to fight this health problem with an intelligent and ...
Have you ever found yourself driving behind a semi-trailer truck? If you’re on a two-lane road, it can be a nightmare. To overcome traffic accidents and save lives, Samsung ...
We love campaigns that make people smile. And that’s exactly what Vodafone Romania does in this social media experiment. The telecom company connected two elderly ladies who love to ...