Sainsbury’s tries to capture the magic of Christmas in this 44 minutes long user generated video. Inspired by YouTube’s Life In A Day director Kevin Macdonald made a compilation ...
To promote the new electric Zoe Renault built a life-size scalextric around the streets of central London. Two Zoe cars were modified to be controlled using scalextric’s controllers, which ...
For decades the Fiat 500 has been a tiny heartbreaker on wheels. But the new 500L is bigger than you might expect. To emphasize this Fiat launched a colourful ...
Ryan Hall, America’s fastest marathoner, runs an average of 4:46 a mile. How long they can ordinary people keep up at his pace? To promote its sponsorship of the ...
To showcase the power of Qualcomm processors and to prove that HTC smartphones have a great camera, the two companies partnered up to bring the world The Ultimate Smartphone ...
Every time a new smartphone is launched, people wait in line in front of stores to be the first to get the new device. Great free publicity for your ...
The Xperia Z is waterproof. That means that Sony’s new smartphone not only can handle a few drops of water, but that it actually survives under water. To proof ...
A video about a new steering system for trucks? Not exactly the recipe for a sexy viral. But with a little bit of creativity everything is possible. Volvo Trucks ...
Swedish high-end sound retailer Pause is known for its experimental campaigns. Nice example is this activation from 2011 in which CEO Fredrik Hjelmquist promoted a new service by ingesting ...
Lexus like to plug its new IS Hybrid as a car for adventurers. Saatchi & Saatchi Italy translated this idea in a genuinely cool live size video game. Trace ...