In this innovative, multi-layered campaign Nike connects famous basketball pros with the kids who adore them. The Film Room is a high tech interactive experience that helps young players ...
Launching a car campaign in the subway? That’s smarter than it seems when you consider that the bulk of the Berlin commuters first park their car near a metro ...
Nice guerilla campaign with a Big Brother twist in the Auber metro station in Paris. For six days five adults lived in a fully furnished 52 square meter show ...
Tomorrow night Times Square will traditionally host one of the most dazzling New Years Eve parties on the planet. But the whole year round the NY square is boosting ...
To emphasize the Galaxy Note’s graphic qualities Samsung launched the digital campaign Who is Notasso? I this great app the upcoming Spanish street artist Notasso makes a personal art ...
Your client wants a campaign for the launch of a product; let’s say a microwave oven. The problem is: there’s nothing new to tell. What do you do? Right: ...
Great brand acitvation example by plus size fashion store Penningtons. To show customers how good they look in a Penningtons outfit the created a magic mirror that sets you ...
Reebok joins the 3D street art hype with a project of truly epic proportions. In London’s November rain two artists created a gigantic 1,160.4m² artwork. The target: promote Reebok’s CrossFit ...
Nice social media campaign to promote the launch of the new Citroën DS5 in Holland. Via Twitter people could tweet a DS5 to a certain location. The most persistent ...
Great social media campaign by Volkswagen in the Netherlands. The German car manufacturer is inviting its fans to vote for their all-time favorite VW model – and win the ...