The worlds most inspiring promotional & loyalty activation ideas

16 August 2016 |

Sydney Opera House – #ComeOnIn

The Sydney Opera House is Australia’s most Instagrammed icon. But only 1% who take a photo ever go inside. So how do you get more people inside? By turning ...

05 August 2016 |

Basel Tourism – Pokémon Go, The Revenge

The Basel tourism agency uses the Pokemon Go hype for an awesome piece of city marketing. The crazy video shows four life-sized Pikachus running the streets of Switzerland’s third-largest ...

29 July 2016 | Services

Graubünden Tourism – The Village Phone

In the peaceful Swiss region Graubünden sometimes it seems that time stood still, but when it comes to advertising the tourism agency over there is pretty progressive. That showed ...

13 July 2016 |

Volkswagen – Volksparking

Our cities are buzzing, and this means they are gradually becoming overcrowded. To solve this problem, we need creative ideas. Like the innovative Volksparking project in which Volkswagen Belgium ...

07 July 2016 |

UNICEF – FightUnfair

The six-year-old child actor Anano is wondering the streets of the Georgian capital Tbilisi alone. First with a fresh outfit and clean face, then as a poor child with ...

20 June 2016 |

The History Channel – Unforgotten Soldiers

With no surviving veterans WWI is becoming a ghost from the past. History Channel tries to keep the memory alive in this impressive and multiple award winning campaign. Unforgotten ...

18 June 2016 |

KURASHIKI CENTRAL HOSPITAL – SURGEON TRYOUTS

According to the Kurashiki Central Hospital medical schools in Japan focus too heavily on book knowledge and not enough on hands-on surgical practice. That’s why they teamed up with ...

12 June 2016 |

Momondo – The DNA Journey

In this engaging social experiment Momondo tries online travel agency invited a group of 67 patriots from all over the world and offered them to take a DNA test ...

04 June 2016 |

MACMA – Man Boobs

Time and time again social media remove photos and videos of women trying to raise awareness of breast cancer. Due to this wide censorship of women’s breasts – nipples ...

17 May 2016 |

PETA – Behind the Leather

At first sight it seems as if people walked into a normal high-end leather store in Bangkok. But when the shoppers took a better look at the bags, belts, ...