The worlds most inspiring promotional & loyalty activation ideas

18 September 2017 |

Corona – Paraíso Secreto

In the heart of one of the most hectic cities in the world Corona created a secret paradise. Stripping away the surrounding concrete jungle of Mexico City, Paraíso Secreto ...

07 September 2017 |

Natakhtari Beer – Flying Hammock

Last summer a pretty weird video has gone viral. It shows a man lying in a drone-suspended hammock and floating through the sky over the Georgian town Khashuri. He ...

06 July 2017 |

Nido – Umbilicar

In the Dominican Republic an average of 37 children a year die from being left alone in hot cars. To confront this danger, the Nestlé milk brand Nido created ...

17 May 2017 |

Heineken – The Timezone

Heineken really is a master when it comes to building a bridge between its Champions League sponsorship and cool advertising content. Like this new viral from Brazil, a country ...

04 May 2017 | Fastmovers

Heineken – Worlds Apart Experiment

In this politically engaged experiment Heineken brings real-life strangers together that are divided by their beliefs. After they build a bar together the participants watch a video in which ...

20 April 2017 |

Dove – Image Hack

The photoshopped dream world in advertising images has created a false idea of what a beautiful woman should look like. Dove and its Danish agency Mindshare wanted to change ...

03 April 2017 |

Samsung S3 – Watch this Billboard

The problem with smart watches is that they’re universally ugly. Fortunately, there is this exception called the Samsung S3. To emphasize its good looks Samsung Israel came up with ...

31 March 2017 |

Pantene – Water Conservation Bottle

To inspire its customers to waste less water Pantene introduced this limited-edition package activation in southern California. Each bottle was equipped with a five-minute hour glass timer strapped onto ...

01 March 2017 |

DB Export – Drink beer and save the world, part 2

With Brewtroleum (Grand Prix Outdoor Cannes) DB Export came up one of the coolest campaigns in 2016. The New-Zealand brewer now presents a new way to save the planet. ...

04 January 2017 | Durables

Kérastase – Hair Coach

This is an interesting example of how brands can blend the internet of things with their marketing strategy. In the fall of 2017 luxury hair care brand Kérastase will ...