The worlds most inspiring promotional & loyalty activation ideas

26 September 2018 |

Bjorn Borg – Swap Drugs for Sportswear

Exercise can be a natural high and a good work-out puts the mind in a euphoric state. That’s the main message of the Chase the Exerhighs campaign by Björn ...

13 September 2018 | Durables

Mini – Created in a Countryman

Turns out, the MINI Countryman isn’t so mini. To artfully illustrate that the 2019 model has enough space for the biggest adventures, MINI teamed up with stop-motion animator Kirsten ...

17 July 2018 |

37.5 Technology – Free Doping Kit

With the start of the Tour de France 37.5 Technology picked the perfect time to launch a provocative campaign for its new cooling clothing. In Dope with This the ...

16 July 2018 |

Hunter – Hot Air Boot

To celebrate its 162nd birthday in style, the upscale British wellington brand Hunter has built a 120-foot hot air balloon which closely resembles Hunter’s original design. In a huge ...

13 June 2018 |

Mercedes – Return to Chapman’s Peak

Mercedes-Benz has come up with a powerful way to promote its self-driving technology. Most South African’s will remember the famous and Gold Lion winning commercial from 1990 that featured ...

07 June 2018 | Uncategorized

HomeGoods – Furniture Based Art Installations

A skyline of lamps that recreates Manhattan. A trail of mirrors in the Nevada desert. A beautiful wall of picture frames in Austin. Homewares brand HomeGoods created a series ...

21 May 2018 |

Mini – Short Cut Billboards

The urban jungle is awash with obstacles and MINI helps drivers to find the quickest way through the city with its new RTTI technology. In this campaign the creatives ...

03 May 2018 |

Philips – Dutch Masterjuicers

Most people don’t eat enough fruit and vegetables. To put healthy eating in the picture, and promote its juicers, Philips presented a fun stunt that took place at Amsterdam’s ...

10 April 2018 |

Alibaba and Ford – Super Test-Drive Centre

In an attempt to conquer the world’s largest auto market Ford and the Chinese e-commerce giant Alibaba teamed up for an activation that blends online and offline customer experiences. ...

27 March 2018 |

Nike – Reactland

In this fun piece of experience marketing Nike shows a smart fusion of technology and product introduction. The stunt is centered around its new running model, the React. People ...